Wednesday, 4 November 2009

Analysis of existing magazines


NME is bright and bold magazine, like the genre of the music associated with this magazine. Bright colours on the front of the magazine attract the target audience, which from the demographics show that it is targeted at the younger audience between 15-44. A band will always be on the front of music magazines, people can relate to images a lot easier and are able to refer to people after seeing an image. The front cover of NME is generally always the same, a picture of a band, with big bold, clear writing of either a person's name or a band name, with other images and names scattered in different places on the page. The text is nearly always colourful and attractive, they use the same font as the main headline, for all subtitles to keep the continuity on the front page.
















This contents page looks very hectic, but its organised mess. There is a lot of different colours and font sizes. There are only a few pictures on the contents, as it is mainly dominated by text. They have barely left any white space on the page, and it is dominated by colours and text. They have news, subscriptions and a band index.

















An NME douple page spread, a large image covering a page, with a few facts about the band on the bottom left of the page. This douple page is dominated by three main coulours, white, black and blue. The first page is a picture of a band, and the second is covered in text. There are many sub-headings that are in a larger font.


Monday, 2 November 2009

Target Audience

NME!
The NME is the longest published and most respected music weekly in the world. Every week it gives its readers the most exciting, most authoritative coverage of the very best in contemporary music. The award-winning www.nme.com, launched in 1996, has grown to be the biggest commercial music news site in Europe. NME targets everyone from 13 years old up, both sexes, to 30. 29600 men buy the NME magazine every month, compared to 9100 females buying it. 25000 readers are in ABC1 category, and only 13700 readers are classed in C2DE. Therefore this magazine is aimed more at the higher classes. The demographics show that 33900 of the readers are in the age bracket of 15-44, showing that the magazine is aimed at teenagers and the middle aged. Only 4900 of the readers are above the age of 45 showing that the magazine tends to aim more towards the lower age groups.
Audience:
65% Male
50% 16-24
23% 25-34
79% ABC1
35% Female

Introduction

The genre of my music magazine 'Indie/Rock'. The things that I have learnt in my preliminary task, I will be able to use to make this magazine.